This report examines the SEO tactics used by those businesses ranking for 'Mastiffs'.
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This report examines the SEO tactics used by those businesses ranking for 'Mastiffs'. Mastiffs |
SEO Road Map - Sunday January 01, 2023Mastiffs #8 be.chewy.com
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.Mastiffs VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.mastiffs 3, mastiff 3 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.english 3, pet 3, lion 3, puppy 3, animal 3, dog 3, behavior 3, health 3, canine 3, menu 3, food 3, bullmastiff 3, english mastiff 3, information 3, data 3, dog breeds 3, bark 3, dogs 3, logo 3, image 3, dog breed 3, weight 3, history 3, training 3, mastiff 3, breeds 3, cat 3, sports 3, breed 3, mastiffs 3, sport 3, fawn 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.Double Word LSIspan class 3, div class 3, ul class 3, doctype html 3, input type 3Single Word LSIyear 3, google 3, size 3, left 3, least 3, checkbox 3, website 3, blue 3, information 3, wrap 3, acc 3, red 3, ref 3, post 3, rel 3, area 3, add 3, its 3, often 3, check 3, list 3, http 3, medium 3, cit 3, breeds 3, end 3, mobile 3, label 3, there 3, called 3, caption 3, years 3, number 3, per 3, order 3, nat 3, nav 3, aria 3, script 3, even 3, other 3, air 3, top 3, share 3, powerful 3, col 3, cop 3, body 3, function 3, links 3, net 3, border 3, new 3, read 3, alt 3, less 3, try 3, footer 3, amp 3, media 3, times 3, today 3, land 3, row 3, lang 3, nin 3, english 3, ext 3, app 3, cts 3, png 3, each 3, input 3, actions 3, two 3, pot 3, holder 3, such 3, source 3, late 3, white 3, dogs 3, weight 3, name 3, page 3, hidden 3, submit 3, show 3, button 3, not 3, central 3, now 3, manage 3, target 3, what 3, time 3, play 3, plan 3, images 3, item 3, sticky 3, style 3, care 3, lazy 3, anti 3, web 3, more 3, display 3, width 3, fea 3, used 3, hit 3, major 3, day 3, group 3, format 3, most 3, ease 3, part 3, jpg 3, mastiffs 3, visit 3, user 3, bar 3, trip 3, addition 3, past 3, icon 3, how 3, search 3, see 3, national 3, term 3, set 3, right 3, food 3, under 3, down 3, div 3, info 3, which 3, image 3, count 3, graph 3, month 3, some 3, sources 3, additional 3, back 3, title 3, content 3, load 3, related 3, class 3, just 3, over 3, asia 3, false 3, breed 3, home 3, form 3, big 3, select 3, action 3, text 3, https 3, init 3, large 3, made 3, loading 3, dog 3, breeding 3, template 3, file 3, world 3, guardian 3, may 3, health 3, menu 3, doctype 3, able 3, auto 3, use 3, main 3, that 3, www 3, logo 3, selected 3, noscript 3, true 3, header 3, box 3, mastiff 3, head 3, fight 3, src 3, social 3, about 3, they 3, height 3, old 3, animal 3, sub 3, mid 3, long 3, min 3, key 3, many 3, face 3, story 3, keeper 3, this 3, opt 3, campaign 3, know 3, common 3, placeholder 3, org 3, icons 3, none 3, type 3, loss 3, road 3, href 3, var 3, work 3, copy 3, power 3, place 3, event 3, help 3, site 3, span 3, date 3, data 3, own 3, eco 3, tab 3, create 3, html 3, tag 3, ver 3, like 3, sent 3, img 3, line 3, link 3, cat 3, value 3, follow 3, round 3 |
| #8 be.chewy.com | Avg | Max | 1 | 2 | 3 | |
| Clean Variation Density | 2.04 % | 3.33 | 4.04 | 3.43 % | 4.04 % | 2.53 % |
| Clean Exact Match Density | 0.46 % | 0.63 | 0.76 | 0.76 % | 0.70 % | 0.44 % |
Clean Variation Density: Keyword density is the ratio of keywords to word count. In a clean density the following parts of the page are excluded: head tag, comments, scripts, styles, and HTML tags. All variations are used to calculate the match count.
Clean Exact Match Density: Keyword density is the ratio of keywords to word count. In a clean density the following parts of the page are excluded: head tag, comments, scripts, styles, and HTML tags. Only the Exact Match is used to calculate the match count.
| Factor ID | Factor Name | be.chewy.com | Avg | Max | #1 | #2 | #3 | 0.20 |
| CPJLD189 | Has JSON-LD Organization | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.40 |
| CPJLD014 | Has JSON-LD Article | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.39 |
| CPJLD122 | Has JSON-LD ImageObject | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.32 |
| CPJLD217 | Has JSON-LD Question | 1 | 0.33 | 1 | 0 | 0 | 1 | -0.30 |
| CPJLD011 | Has JSON-LD Answer | 1 | 0.33 | 1 | 0 | 0 | 1 | -0.30 |
| CP313 | Has Privacy Policy | 1 | 0.67 | 1 | 1 | 1 | 0 | -0.28 |
| CP364 | Is OpenGraph Type Article | 1 | 0.67 | 1 | 1 | 0 | 1 | -0.26 |
| ENT000a | Number of Entities Used | 81 | 76.00 | 104 | 104 | 67 | 57 | -0.26 |
| CP345 | Has Terms of Service | 1 | 0.67 | 1 | 1 | 1 | 0 | -0.24 |
| CP151a | Leading Variations in Meta Description Tags | 1 | 0.67 | 1 | 1 | 0 | 1 | -0.24 |
| ENT009 | Entities in Title Tag | 3 | 3.33 | 6 | 6 | 2 | 2 | -0.22 |
| CPXX888 | Number of HTML Tags | 1469 | 1218.00 | 1571 | 1456 | 1571 | 627 | -0.22 |
| ENT018 | Entities in Sentences | 455 | 511.67 | 1024 | 1024 | 335 | 176 | -0.22 |
| ENT011 | Meta Description Tag Has Entities | 1 | 0.67 | 1 | 1 | 0 | 1 | -0.22 |
| ENT001 | Entities in HTML Tag | 1582 | 1831.00 | 3824 | 3824 | 1147 | 522 | -0.21 |
| CP426 | Number of Images | 23 | 17.67 | 47 | 2 | 47 | 4 | -0.21 |
| CPJLD265 | Has JSON-LD WebPage | 1 | 0.33 | 1 | 1 | 0 | 0 | -0.20 |
| ENT003 | Entities in H2 Tags | 24 | 3.00 | 5 | 1 | 5 | 3 | -0.20 |
| CP230 | Has Meta Twitter Cards | 1 | 0.67 | 1 | 1 | 0 | 1 | -0.19 |
| ENT008 | Entities in Meta Description Tag | 11 | 7.67 | 17 | 6 | 0 | 17 | -0.19 |
| QS012 | Headings Has Question | 1 | 0.33 | 1 | 0 | 0 | 1 | -0.18 |
| CP380 | Meta Description Length | 148 | 237.33 | 584 | 128 | 0 | 584 | -0.17 |
| QS004 | Number of Questions In Headings | 6 | 0.33 | 1 | 0 | 0 | 1 | -0.17 |
| ENT004 | Entities in H3 Tags | 27 | 9.00 | 15 | 15 | 7 | 5 | -0.17 |
| CP428 | Number of Images without Alt Text | 14 | 2.00 | 5 | 1 | 5 | 0 | -0.16 |
| CP425 | Number of HTTPS Links | 147 | 321.67 | 464 | 362 | 464 | 139 | -0.16 |
| CP427 | Number of Images with Alt Text | 9 | 15.67 | 42 | 1 | 42 | 4 | -0.16 |
| CP469a | Exact Match in Sentences | 10 | 9.67 | 25 | 25 | 1 | 3 | -0.16 |
| CP418 | Number of Forms | 1 | 2.67 | 4 | 3 | 1 | 4 | -0.15 |
| CP134a | Exact Match in Body Tag | 16 | 25.67 | 44 | 44 | 24 | 9 | -0.15 |
| CPJLD233 | Has JSON-LD Search Action | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.15 |
| CP435 | Number of Links | 148 | 324.33 | 464 | 368 | 464 | 141 | -0.15 |
| CP481b | Word Count in Meta Description Tag | 24 | 38.33 | 98 | 17 | 0 | 98 | -0.15 |
| CP233 | Has Meta Twitter Site | 0 | 0.67 | 1 | 1 | 0 | 1 | -0.15 |
| ENT013 | Has Entities in H2 Tags | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.14 |
| CP204 | Has Canonical URL | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.14 |
| CP310 | Has OpenGraph Type | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.14 |
| CP168 | Leading Variations in H3 Tags | 18 | 13.33 | 27 | 27 | 11 | 2 | -0.13 |
| QS003 | Number of Questions | 13 | 3.67 | 8 | 8 | 0 | 3 | -0.13 |
| CP309 | Has OpenGraph Image | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.13 |
| CP492b | Unabridged Word Count | 3917 | 3639.00 | 7340 | 7340 | 1764 | 1813 | -0.13 |
| CP492 | Word Count | 3221 | 3195.33 | 6472 | 6472 | 1608 | 1506 | -0.13 |
| CP470a | Exact Match in the HTML Tag | 16 | 25.67 | 44 | 44 | 24 | 9 | -0.13 |
| CP156 | Leading Variations in H1, H2, and H3 Tags | 35 | 17.33 | 28 | 28 | 18 | 6 | -0.12 |
| ENT014 | Has Entities in H3 Tags | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.12 |
| CP438 | Number of Meta Keywords | 1 | 2.33 | 5 | 1 | 1 | 5 | -0.12 |
| QS007 | Number of Questions In H3 Tags | 6 | 0.33 | 1 | 0 | 0 | 1 | -0.11 |
| CP160 | Leading Variations in H1-H6 Tags | 35 | 17.33 | 28 | 28 | 18 | 6 | -0.11 |
| CPXR003 | Number of Heading Tags | 35 | 17.33 | 28 | 28 | 18 | 6 | -0.11 |
| CP228 | Has Meta Robots | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.10 |
| CP164 | Leading Variations in H2 Tags | 16 | 3.33 | 6 | 1 | 6 | 3 | -0.09 |
| CP480 | Title Length | 61 | 32.33 | 49 | 29 | 19 | 49 | -0.09 |
| CP468 | Number of Sentences | 149 | 90.33 | 202 | 202 | 18 | 51 | -0.08 |
| CP213 | Has FavIcon | 1 | 0.67 | 1 | 1 | 1 | 0 | -0.08 |
| CPJLD266 | Has JSON-LD Website | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.07 |
| CP225 | Has Meta Description | 1 | 0.67 | 1 | 1 | 0 | 1 | -0.06 |
| CP207 | Has Contact Page | 0 | 0.67 | 1 | 1 | 1 | 0 | -0.06 |
| CP159a | Exact Match in H1-H6 Tags | 5 | 0.33 | 1 | 0 | 0 | 1 | -0.06 |
| ENT012 | Has Entities in H1 Tags | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.05 |
| CP231 | Has Meta Twitter Description | 0 | 0.67 | 1 | 1 | 0 | 1 | -0.05 |
| QS013 | Meta Description Tag Has Question | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.04 |
| CP213z | Has Form | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.03 |
| CP227 | Has Meta Keywords | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.03 |
| CP481a | Word Count in Title Tag | 7 | 3.67 | 5 | 4 | 2 | 5 | -0.03 |
| CP208 | Has Copyright | 1 | 0.67 | 1 | 1 | 1 | 0 | -0.03 |
| CP203 | Has Apple Touch Icon | 1 | 0.67 | 1 | 1 | 1 | 0 | -0.02 |
| ENT010 | Title Tag Has Entities | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.00 |