This report examines the SEO tactics used by those businesses ranking for 'K9'.
|
This report examines the SEO tactics used by those businesses ranking for 'K9'. K9 |
SEO Road Map - Sunday January 01, 2023K9 #62 www.miottawa.org
|
About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.K9 VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.k-9 3, k9 3 LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.dogs 3, art 3, police dog 3, dog 3 Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.Double Word LSIul class 3, img alt 3, span class 3, police dog 3, div class 3, input type 3Single Word LSIgerman 3, about 3, state 3, height 3, app 3, input 3, size 3, left 3, role 3, icon 3, sea 3, how 3, search 3, arc 3, hand 3, set 3, one 3, holder 3, right 3, police 3, story 3, dir 3, div 3, ico 3, contact 3, rel 3, dogs 3, info 3, image 3, test 3, count 3, its 3, name 3, http 3, page 3, hidden 3, show 3, back 3, content 3, sable 3, button 3, not 3, avi 3, now 3, class 3, sit 3, org 3, mobile 3, false 3, war 3, label 3, target 3, form 3, big 3, bin 3, none 3, type 3, text 3, href 3, https 3, per 3, nav 3, item 3, ever 3, even 3, doc 3, style 3, dog 3, top 3, web 3, place 3, event 3, more 3, display 3, menu 3, site 3, width 3, span 3, auto 3, use 3, screen 3, main 3, section 3, body 3, www 3, logo 3, html 3, border 3, new 3, tar 3, alt 3, true 3, header 3, position 3, img 3, amp 3, footer 3, link 3, media 3, head 3, lang 3, value 3, src 3, also 3, follow 3 |
| #62 www.miottawa.org | Avg | Max | 1 | 2 | 3 | |
| Clean Variation Density | 2.52 % | 2.36 | 3.39 | 2.81 % | 3.39 % | 0.88 % |
| Clean Exact Match Density | 0.00 % | 1.72 | 3.90 | 3.90 % | 1.04 % | 0.22 % |
Clean Variation Density: Keyword density is the ratio of keywords to word count. In a clean density the following parts of the page are excluded: head tag, comments, scripts, styles, and HTML tags. All variations are used to calculate the match count.
Clean Exact Match Density: Keyword density is the ratio of keywords to word count. In a clean density the following parts of the page are excluded: head tag, comments, scripts, styles, and HTML tags. Only the Exact Match is used to calculate the match count.
| Factor ID | Factor Name | miottawa.org | Avg | Max | #1 | #2 | #3 | 0.20 |
| ENT004 | Entities in H3 Tags | 0 | 1.00 | 2 | 2 | 0 | 1 | -0.34 |
| ENT000a | Number of Entities Used | 17 | 16.33 | 20 | 13 | 20 | 16 | -0.34 |
| ENT014 | Has Entities in H3 Tags | 0 | 0.67 | 1 | 1 | 0 | 1 | -0.32 |
| CP168 | Leading Variations in H3 Tags | 1 | 7.33 | 14 | 8 | 0 | 14 | -0.31 |
| CP159a | Exact Match in H1-H6 Tags | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.22 |
| ENT001 | Entities in HTML Tag | 95 | 93.00 | 180 | 25 | 74 | 180 | -0.22 |
| CP345 | Has Terms of Service | 0 | 0.67 | 1 | 1 | 1 | 0 | -0.21 |
| ENT018 | Entities in Sentences | 20 | 27.33 | 35 | 15 | 35 | 32 | -0.18 |
| CP126 | Exact Match making whole A Tags | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.17 |
| CPJLD064 | Has JSON-LD Creative Work | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.17 |
| CPJLD228 | Has JSON-LD Review | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.17 |
| CPJLD159 | Has JSON-LD Movie | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.17 |
| CP479b | Title Has Year | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.17 |
| CP159 | Exact Match making whole H1-H6 Tags | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.15 |
| CP155 | Exact Match making whole H1, H2, and H3 Tags | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.15 |
| CP176 | Leading Variations in H4-H6 Tags | 4 | 1.33 | 4 | 0 | 4 | 0 | -0.14 |
| CPXR24 | Number of P Tags | 17 | 15.67 | 43 | 2 | 43 | 2 | -0.13 |
| CP150 | Exact Match making whole H1 Tags | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.12 |
| CP492b | Unabridged Word Count | 759 | 667.00 | 1003 | 546 | 452 | 1003 | -0.12 |
| CP484 | Leading Variations in Title Tag | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.12 |
| CP492 | Word Count | 671 | 542.00 | 849 | 430 | 347 | 849 | -0.11 |
| CP227 | Has Meta Keywords | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.11 |
| CP213z | Has Form | 0 | 1.00 | 1 | 1 | 1 | 1 | -0.10 |
| ENT013 | Has Entities in H2 Tags | 1 | 0.33 | 1 | 1 | 0 | 0 | -0.10 |
| CP225 | Has Meta Description | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.10 |
| CP160 | Leading Variations in H1-H6 Tags | 16 | 12.67 | 18 | 18 | 5 | 15 | -0.10 |
| ENT009 | Entities in Title Tag | 0 | 1.00 | 2 | 0 | 2 | 1 | -0.10 |
| CP481b | Word Count in Meta Description Tag | 0 | 21.00 | 39 | 0 | 24 | 39 | -0.09 |
| CPJLD264 | Has JSON-LD VideoObject | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.09 |
| CP418 | Number of Forms | 0 | 1.33 | 2 | 1 | 1 | 2 | -0.09 |
| ENT010 | Title Tag Has Entities | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.09 |
| CP151a | Leading Variations in Meta Description Tags | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.08 |
| CP208 | Has Copyright | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.08 |
| CP380 | Meta Description Length | 0 | 116.33 | 218 | 0 | 131 | 218 | -0.08 |
| ENT011 | Meta Description Tag Has Entities | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.07 |
| CP438 | Number of Meta Keywords | 1 | 3.33 | 8 | 1 | 1 | 8 | -0.07 |
| CPJLD007 | Has JSON-LD AggregateRating | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.07 |
| CP468 | Number of Sentences | 19 | 14.67 | 24 | 4 | 16 | 24 | -0.07 |
| CP231 | Has Meta Twitter Description | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.07 |
| CP156 | Leading Variations in H1, H2, and H3 Tags | 12 | 11.33 | 18 | 18 | 1 | 15 | -0.07 |
| CPXR003 | Number of Heading Tags | 16 | 12.67 | 18 | 18 | 5 | 15 | -0.07 |
| CP234 | Has Meta Twitter Content | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.06 |
| CP435 | Number of Links | 157 | 143.67 | 262 | 117 | 52 | 262 | -0.06 |
| CP381a | Exact Match in Meta Descriptions | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.05 |
| ENT008 | Entities in Meta Description Tag | 0 | 2.33 | 5 | 0 | 5 | 2 | -0.05 |
| CP213 | Has FavIcon | 0 | 1.00 | 1 | 1 | 1 | 1 | -0.05 |
| CP427 | Number of Images with Alt Text | 9 | 18.33 | 42 | 3 | 10 | 42 | -0.04 |
| CP309 | Has OpenGraph Image | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.04 |
| CP150a | Exact Match in H1 Tags | 0 | 0.33 | 1 | 1 | 0 | 0 | -0.03 |
| CP313 | Has Privacy Policy | 0 | 0.67 | 1 | 1 | 0 | 1 | -0.03 |
| CP204 | Has Canonical URL | 0 | 1.00 | 1 | 1 | 1 | 1 | -0.03 |
| ENT003 | Entities in H2 Tags | 1 | 0.33 | 1 | 1 | 0 | 0 | -0.03 |
| CP230 | Has Meta Twitter Cards | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.02 |
| CP425 | Number of HTTPS Links | 142 | 143.33 | 262 | 117 | 51 | 262 | -0.01 |
| CP126a | Exact Match in A Tags | 0 | 6.00 | 12 | 12 | 4 | 2 | -0.00 |